How many times have you gone online to research a prospective client’s organization only to find yourself mired in promotional gobbledygook that fails to clearly state what the organization does? Now, put yourself in the shoes of an enterprising journalist…
Tag: media relations
Four things you need when distributing your company’s news
Suppose you tweaked your product or service so it made you the leader in your particular industry…and no one heard the news. Suppose you landed a huge client that elevated your position to a leader in your field…but couldn’t get the…
How to make the most of your next media event
At Wellons Communications, we’ve worked our share of media events, from restaurant openings with big celebrities to most recently, Altamonte Springs’ Red Hot & Boom. Here are some of our tips to help your next event go off without a…
Communication is all about consistency
It’s fun to have a new toy for your business, and it can definitely feel like a win to finish a big project, like a website redesign. Knowing how you’re going to use a new tool – and how it’s going to…
How to get more media coverage for your company
Sometimes you make news and don’t even know it. Other times, you have a big story to tell, but you fail to capitalize on it. Companies that generate positive publicity are often the first to respond to opportunities and take…
Council of 101 Hosts Festival of Trees Media Preview
The 29th Annual Festival of Trees took place at the Orlando Museum of Art. We have had the pleasure of working with Council of 101 for several years, and it was an honor to organize their media preview kicking off…