As communications veer ever-toward the digital, you may find yourself wondering, “Do I really need traditional public relations? What value is there in an ‘old-fashioned’ press release?” Let us ask you this, are you more likely to believe it when…
Month: June 2015
The Wrong PR Move: Beyonce’s “Beyhive” Upset at her GMA Announcement
Recently, Beyoncé appeared on a very-much hyped segment of Good Morning America. Promos of the appearance emphasized her message’s importance to fans and that they were going to “love it”. Many fans thought Beyoncé was going to announce tour dates, a new…
#CharlieCharlieChallenge
Have you heard of the #CharlieCharlieChallenge that overtook social media the past few weeks? It’s a challenge that mixes childhood superstitions of “Bloody Mary” and the Ouija board to summon a Mexican demon named Charlie. It might sound a little…