At Wellons Communications, we’ve worked our share of media events, from restaurant openings with big celebrities to most recently, Altamonte Springs’ Red Hot & Boom. Here are some of our tips to help your next event go off without a…
Category: Media Relations
@NBCOlympics takes gold in social media for the 2018 Winter Olympics
The #WinterOlympics have swept the nation and many have turned their attention to Pyeongchang. But the deluge of coverage isn’t just on your TV. Post after post about the Olympics are likely filling up your feeds, from Facebook and Twitter…
Competing for attention in the Age of Distraction
Think for a moment about all the distractions that compete for attention in your work life. Phone calls, texts, emails, meetings. Questions from employees. Questions from clients. Unanticipated interruptions. Add to this your personal life, which has the same ongoing…
How to get more media coverage for your company
Sometimes you make news and don’t even know it. Other times, you have a big story to tell, but you fail to capitalize on it. Companies that generate positive publicity are often the first to respond to opportunities and take…
Social media lessons from The Bachelorette
Whether you love it, or love to hate it, The Bachelorette is one of the most successful reality series on TV. But perhaps the only thing more entertaining than the on-screen drama is the social media drama that seems to…
Online reading: Changing the way we think
In today’s society, it’s getting easier and easier to reach for our phones and tablets to read the latest news story, article or book. Businesses and classrooms are turning away from mail-outs and textbooks in favor of marketing emails and…