In today’s commercial world, some might think the reason for this holiday weekend is to give retailers a chance to sell mattresses at a discount or more beer for your holiday cookout. A visit to the Lawton House in a…
News
In the News business, you get what you pay for
Back in the day, gossip rags and celebrity media were frowned upon as second-tier. In the new age of citizen journalists, bloggers and a shrinking traditional media – the celebrity press is acting like the leaders of the pack. All…
Building your brand one step at a time
Marketing agencies like to tout their wins for big companies. We applaud those wins, for we know how hard they are to garner. Yet, what about small companies? Don’t they deserve the same services as the big firms? Emphatically we…
Festival of Trees: Bringing Art and the Holidays Together
A dedicated group of women tackles a tremendous task year after year for a cause they adore. Along the way they have made the Orlando Museum of Art the place to go to kick off the holiday season. The Council…
Controlling the message has its limits
A good Public Relations professional knows the media inside and out. They know what stories will soar and which ones will flop. They also know the limitations of their job. One of those limitations is the ability to control the…
3 apps to make your life easier
Isn’t it great when you discover something that makes your life infinitely easier? We think so. Here are three apps that will make you say, “How did I now know about this?!” 1. CardMunch – This iPhone app makes piles…