Super Bowl acts should be younger than the game

My son asked me at halftime of the Super Bowl XLIV – “Dad, why do the halftime acts have to be so old?’’

The Who

At first, I was just happy that he did not add the line I knew he was thinking: “Dad, The Who is way older than even you.”

My 12 year old is slightly too young to remember the wardrobe malfunction that terrified CBS and likely all the executives that picked the halftime act. Since that day, the Super Bowl halftime shows have been the hall of fame for musical acts that qualify for AARP. If something was accidently exposed, I’m sure everyone would just look the other way.

In a marketing sense, the planners of the Super Bowl and NFL need to run a modern play. When picking halftime acts, they should appeal to my son and daughters. Not my parents.

Yes – the younger hipper acts might leave people talking the next morning about something other than the tired commercials. It might actually make for good PR.

The Who is the equivalent of the three yards and a cloud of dust.  Time for the NFL to dust off the playbook and bring in a young gun.

Ripley Believe It or Not scores positive press in National Enquirer

Yes, the headline is true. Ripley’s top-selling Ripley’s Believe It or Not! Seeing is Believing secured a wonderful feature in the recent issue of the National Enquirer on newsstands now. (Wow, I never thought I would use that line!)

But kudos to the Enquirer for a very colorful and well-crafted photo montage on how Ripley’s, in its annual Believe It or Not! collectable, scoured the world to find artists that took a unique approach to create familiar celebrity faces.

If you want to see, you better hustle to the grocery store. We have a feeling this issue could go fast. The coverage is on page 18 – just ahead of the Tiger Woods Cheating Scandal – Believe It or Not!

Barnie’s Coffee & Tea Celebrates Green Friday

Barnies logo 2008

Barnie’s Coffee & Tea Celebrates Green Friday

Some retailers prepare for Black Friday by stocking their shelves and putting a little extra in the back room.
At Barnie’s Coffee & Tea this year they’ve prepared for Black Friday by opening a series of new stores in malls and lifestyle shopping centers across Central Florida and the Tampa Bay area.

Barnie’s Founder Phil Jones has shown an amazing commitment to Central Florida and to rebuilding the Barnie’s brand. He is definitely putting his money where his mouth is, with new stores in Altamonte Springs and new franchise operations in Orlando’s Fashion Square as well as well as Lakeland and Tampa.

The Barnie’s brand has brought holiday memories to many with its scrumptious Santa’s White Christmas. And we’re not just saying this because we occasionally put out a press release for Barnie’s.

We’ve been huge Barnie’s fans for more than 20 years and we are happy to see Phil succeed in his efforts to rebuild the brand and bring Barnie’s good taste to more people.

If you happen to be going to a Magic game, Barnie’s Coffee is now the exclusive coffee provider for the Orlando Arena — not only at Magic games, but for all special events and concerts, as well.

Best of luck to Phil as he moves forward into 2010.

As for this Friday?

Phil says: “It’s not Black Friday, it’s Green Friday. Because that’s the time retailers like Barnie’s Coffee & Tea.”

2025 © Wellons Communications | Orlando PR Firm. All Rights Reserved.