It’s a century-old adage: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – Department store mogul John Wanamaker Advertising is, indeed, costly. Even so, it remains the bedrock for most marketers…
It’s a century-old adage: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – Department store mogul John Wanamaker Advertising is, indeed, costly. Even so, it remains the bedrock for most marketers…