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Category: Social Media

@NBCOlympics takes gold in social media for the 2018 Winter Olympics

The #WinterOlympics have swept the nation and many have turned their attention to Pyeongchang. But the deluge of coverage isn’t just on your TV. Post after post about the Olympics are likely filling up your feeds, from Facebook and Twitter…

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Social media delivers results

More than 80 percent of Americans have a social media presence. If you’re not using social media as part of your marketing strategy, you’re missing out. Social media marketing can be extremely effective, and it doesn’t have to be confusing…

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How to get more love out of your social media marketing

Chances are you’ve seen a celebrity or public figure singing the praises of a certain product, only to be followed by a #sp or #spon. The rise in popularity of Facebook, Twitter, Instagram and Snapchat have changed the way brands…

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Social media lessons from The Bachelorette

Whether you love it, or love to hate it, The Bachelorette is one of the most successful reality series on TV. But perhaps the only thing more entertaining than the on-screen drama is the social media drama that seems to…

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Pokémon Go marketing lessons: You gotta catch ‘em all

Pokémon Go is less than a month old, and there’s almost no chance you haven’t heard about it. The game became an overnight sensation, quickly topping Twitter’s daily users and grabbing at Facebook’s engagement. Some millennials have been calling it…

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Communication Checkup 2016

As business owners, many of us assume that our customers and potential customers know what we do. Nothing could be further from the truth. Only a small fraction of clients fully comprehend the scope of the services that your company…

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