When we sit down with clients, one of the first things we hear is some version of “We want media to recognize who we are, what we do and what we offer our customers. What we do is important, and…
Tag: press releases
The Importance of Knowing Your Audience in PR
So you got the new iPhone update which includes the new emoji keyboard and you’re really excited about it. However, you wouldn’t send your grandmother a text full of emojis when you know that: She doesn’t understand that means that…