What’s happening to Roger Clemens is a Public Relations teaching opportunity. Clemens has been indicted on lying before Congress. The seven-time Cy Young award-winner was the most dominating pitcher of the steroid era in baseball. That goes to figure, because…
Tag: public relations
Unlocking the PR Power of #Twitter
From your mood to the movement of your favorite rapper, there’s a lot we can learn from Twitter. For one, the U.S. West Coast is happier than the East Coast—or so say Northeastern and Harvard researchers, who mapped out a…
Going Gaga for PR
Head over to Entertainment Weekly or MTV’s Buzzworth Blog, and you may notice: America’s favorite poker face is looking a little pixilated these days. Media attention has swarmed around Ripley’s Believe It or Not! and its recent acquisition of a…
Death of the Internet? I think not.
Prince is getting a lot of headlines for proclaiming the Internet is outdated. “The Internet’s like MTV,” he said to a reporter from The Mirror. “At one time, MTV was hip, and suddenly it became outdated.” He should probably take…
The Price of Good PR: Paying for your own Championship Party
Does the price of an NBA Championship include the tab for the citywide celebration after the winning buzzer sounds? In Los Angeles, the answer is yes. The Los Angeles Lakers will likely be amending their annual operating budget to include…
The Power of a Good Mea Culpa
-by Frank Wolff, Media Relations Director Here’s a PR tip that applies to BP and all businesses big and small: don’t underestimate the power of a good mea culpa. Merriam-Webster defines mea culpa as a formal acknowledgment of personal fault…