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U.S. in a PR nightmare with no end in sight

Posturing with no results behind it will lead to very bad PR - just ask the federal government. For most of the past month, consumers, big businesses and small businesses held their breath while our

Netflix #fails with fans

Netflix was instrumental in changing the movie rental process. The old corner video store was out – DVD delivery by mail and instant online streaming was in. However, in the midst of backlash against

What can marketers learn from Oprah?

After a 25-year reign on daytime television, Oprah said goodbye in May. Even if she’s off the small screen, Oprah’s influence leaves a lasting impression. As we reminisce about freebies and star-stud

Public Relations 101: Don’t be a Weiner

Okay, you have just been caught with your pants down – pun intended. When the world finds out about your wrong doing or your company’s wrong doing, you should: A.      Deny B.      Blame the media

GoDaddy’s Elephant in the Room

Buzz is nothing new to internet domain host, GoDaddy. This time, however, the controversy is not over a racy Super Bowl ad, but over videos of the company’s chief executive, Bob Parsons, hunting big g

Babies being served booze

It’s a parent’s nightmare and an instant public relations crisis. This article on USA Today looks into a couple of these restaurant mishaps - babies being served booze! Something most of us never tho

@S.O.S.

Two tweets to @AmbassadorRoos were all it took to mobilize aid from U.S. troops to Kameda hospital in Japan. A USA Today article explores the ways help was deployed through social media and more spec

The younger face of Facebook

Social media is the communications tool of the next generation.  A CNN article noted Facebook is booting 20,000 underage users per day.  The article reports nearly half of all 12-year-olds in the U.S.

Something to quack about

When the world gives you lemons, you make lemonade.  Consider what Aflac is now doing.  Last week it fired Gilbert Gottfried – the voice of its famous duck - who was ousted for making insensitive rema

Survey says: social media bound to change the face of research

Are traditional research studies a thing of the past? Maybe not, but a top research buyer for Procter & Gamble Co.  says that research will change dramatically in the next few years because of the

Japanese earthquake affirms the power of social media

The massive earthquake in Japan once again shows the power and speed of social media. When people - no matter where they are in the world - need to communicate, they are turning to Facebook, Twitter a

Google filters out SEO cheaters

By Will Wellons The Wall Street Journal this week had a story on how Google is revamping the secret formula it uses to rank web pages in order to keep people from cheating.  Those dastardly cheaters

Be Careful Oversharing on Facebook

By Vanessa Tostes You may want to think twice before posting your next status update on your Facebook page – especially if you are in the market for a new job. More and more companies are using Face

PR Job – put a new Sheen on this one

By Cori Pope By now everyone’s heard of the self destructive, downward spiral of beloved Two and a Half Men star and Golden Globe winner, Charlie Sheen. Just in the past month Sheen’s reputation has

What you can learn from Khloe Kardashian’s Twitter trauma

Khloe Kardashian has stopped tweeting. Oh, the humanity! It turns out she’s tired of being bashed in the Twitter-sphere. “The negativity that I see, hear, or read today is out of control.” Clearly K

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